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We help industry-leading brands acquire customers, manage complex transactions and monetize assets.
At TRANZACT, our focus is always on the bottom line: delivering value
that has a direct, positive impact on our clients’ return on
investment. Our formula for success?
We combine unparalleled expertise in developing customer acquisition strategies with
in-depth experience in applying technology to manage large-scale
transactions and customer relationships. Our mission is to be the
established leader in customer acquisition, partnering with brands to
produce extraordinary results; always acting with integrity and respect to our employees, clients and stakeholders.
Numbers That Speak for Themselves
We've helped build many of the world's leading brands, each year
acquiring more than 250,000 new wireless customers, more than 300,000
new credit card customers, and more than 500,000 new insurance
policies. In addition, we maintain the systems and infrastructure to
support 20 million satellite TV transactions per year.
A Proven Leader
TRANZACT continues to lead the industry by developing ever more
sophisticated customer acquisition programs and processes, marketing
information and transaction management systems, and proprietary data products. We alter the way brands
partner with companies to acquire and provision customers through
alignment and accountability.
A Proven Team
TRANZACT's management team has unrivaled experience in supporting its
brand partners in their customer acquisition efforts. We pioneered the
pay-for-performance concept, which has exploded into a
multibillion-dollar industry. We were among the first companies to
combine cutting-edge technology with strategic marketing to create
seamless customer acquisition, provisioning and management solutions.
A privately held company, we are backed by Veronis Suhler Stevenson, a private equity firm focused in the media, communications, information and education industries in North America and Europe.
The TRANZACT Advantage
The art and the science of acquiring profitable customers and managing complex transactions.
TRANZACT
continues to pioneer new approaches that integrate marketing and
technology to support the customer acquisition process. Five core
attributes set us apart from virtually any other organization.
Scale
We have the management experience, processes and infrastructure needed
to execute large-scale customer acquisition campaigns in very complex
industries.
Cross Platform
We analyze your business goals and challenges, choose the best
marketing approach according to your needs, and then work with you to
execute it. We are experienced in acquiring customers through all major
channels, including direct mail, direct response TV, cross-sell/upsell,
alternate media, telemarketing and internet.
ROI Focused
It's about more than simply bringing you customers. It's about bringing
you the right customers at the right price. At TRANZACT, we know how to
identify and attract customers with attributes that fit your target
profile. We do this as efficiently as possible, so that your top line
and bottom line are enhanced.
End-to-End Execution
Because we combine proven marketing expertise with unparalleled process
and systems integration, we can address your complete customer
acquisition needs, from strategy development to execution and
provisioning through fulfillment and retention. This seamless
capability ensures that your needs are addressed holistically, the
customer experience is optimized and full visibility and tracking are
maintained.
Partnership Philosophy
We are always aligned with our clients’ goals. We will only work with a
brand if the success measurements for a program are clearly defined and
attainable and the financial metrics work for both organizations. This
partnership model aligns our interests with yours. "Skin in the game,"
as we like to call it, is a TRANZACT mainstay.
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