|
| | |
|
 
 
 
 
 
|

When managing complex transactions,
your systems' ability to track, report and achieve visibility in real
time provides vital information for making strategic decisions that
impact ROI.
With a track record of acquiring tens of millions of customers over the
past 10 years, TRANZACT's management knows customer acquisition is more
than getting consumers to say "yes." Highly sophisticated systems and
infrastructures are required to support marketing efforts before outreach begins and after
the customer has been sold. Without a comprehensive strategy, the
marketing campaign will be ineffective and those customer relationships
acquired are likely to be short-lived.
Effectively applying technology solutions to marketing efforts is a
subtle but complex challenge that has frustrated many corporations. The
focus of a marketing and sales department dictates that every customer
is both provisioned perfectly and tracked through the entire process.
In turn, the IT side of the business can become overburdened and unable
to provide all the functionality that the marketing and sales team
requires.
TRANZACT bridges this divide. We
design, develop, implement and manage large, complex marketing
information support systems that accomplish the goals of both the sales
and IT sides of a company. We have developed a set of extremely robust,
web-based systems and tools that are designed to plug-and-play with
many of the customer management systems used by large brands. These
tools and systems deliver the functionality sales and marketing
departments require without extensive interface from the IT division.
The result is greatly improved visibility into the status of each and
every customer through the entire provisioning process. Ultimately,
this efficiency leads to a lower-cost customer and a better-managed
process, with control placed in the hands of those who need it most.
|
|